Measurement & Forecasting

  • Measurement System Design

    Define a KPI architecture, data inputs, and calculation logic, plus update rules and version control, so the system scales across teams, stays trend-safe over time, and remains fully traceable for audit and reuse.

  • Forecast and Foresight

    Build practical forecast ranges tied to adoption signals, market drivers, and explicit assumptions, then document confidence levels, leading indicators, and scenario triggers so forecasts can be revised quickly without rewriting the narrative.

  • Decision Thresholds

    Set clear thresholds that translate evidence into action, including what would trigger investment, reallocation, experimentation, or deeper research, and define who decides, what data qualifies, and how decisions get revisited as conditions change.